profile

Andrea Toole

Through my PRIMED framework and coaching with the International Coaching Federation model, I help women who appear to have it together but feel they don’t. We rebuild the six areas that keep life steady. Tools for life. My newsletter is for the guys too.

Featured Post

Where I've been (and what's next)

Andrea Toole ADHD COACH Hi Reader, It’s been a minute. The last few months have been full. Here's what I've been up to. Substack I’d love to see you on Substack. There, you'll find long-form articles, bite-sized notes, and every episode of PRIMED for ADHD (still available wherever you stream). I’ve been writing about ADHD in leadership. I also made major updates to The ADHD User Manual: Understand people with ADHD, first published on my website two years ago. Start with The ADHD Friendship...

Andrea Toole ADHD EDUCATOR/COACH Hi Reader, First time doing this, so bear with me. Today (Friday) at 12:45 pm Eastern, I'm hosting a Substack Live — about 20 minutes, no script, open floor. I'll be talking through the questions I hear most: Is it ADHD? Is it perimenopause? Why is my medication suddenly different? Why did my systems stop working? Bring whatever's been sitting in the back of your mind. Especially the questions you can't seem to get a straight answer to. Join the Live → See you...

Andrea Toole ADHD COACH Hi Reader, I'm taking on clients for my Stop Making It Harder session. Here's what it is: one focused 60-minute session where we identify the one pattern that's making your life harder than it needs to be — and define one concrete shift you can make immediately. No ongoing commitment, no homework stack, no waiting months to feel different. It's $555 USD, and you book directly through my calendar. If you're a professional woman in midlife who's been running on fumes,...

Andrea Toole ADHD COACH Hi Reader, I don't know where you live, but it feels like we went from a very long winter to a very short spring and then straight into summer. I started running again last week, not because I was ready, but because my ego saw some finish-line photos and thought, "If they can do that, so can I." What, like it's hard? Reese Witherspoon GIF It became an article about something I see often: high-functioning people with ADHD running on systems that no longer fit their...

Andrea Toole ADHD COACH & EDUCATOR Hi Reader, Happy May! Spring is in the air. A lot is blooming and changing. If you’ve been on this list for a while, thank you. Genuinely. I want to make sure you keep seeing my writing, so here's your invitation to my new home on Substack. Everything new now lives at The Midlife ADHD Edit. Subscribe to The Midlife ADHD Edit What’s moved You’ll find everything in one place now: New writing on what ADHD really looks like in midlife In-depth articles and...

Andrea Toole ADHD COACH & EDUCATOR Hi Reader, If you’re new to this list, welcome. Many of you joined after downloading the Capacity Gap Audit through the Beyond Corporate Burnout Summit. That audit is designed to show you where effort and expectations have drifted out of sync. I see this often in high-functioning professionals, especially in midlife. If you’ve already gone through it, you may have noticed that the issue isn’t always how hard you’re working. It’s how your work and your...

Andrea Toole ADHD COACH & EDUCATOR Hi Reader, Public speaking used to terrify me. When I was 9 years old, I froze before uttering a word of my speech at my sister’s bat mitzvah. In front of a room full of family and friends, I couldn’t do it. My sister finished reading it for me. I forgot about that moment for years. So when I received an invitation to speak at the Beyond Corporate Burnout Summit, I had a choice: decline quietly—or try again. I chose to try again. Truthfully, I'd wanted to...

Andrea Toole ADHD COACH & EDUCATOR Hi Reader, Happy February. I hope you've been keeping warm. Sometimes I visit Days of the Year for content inspiration. Today, I learned about the following: National Umbrella Day - February 10 (Tuesday) National Latte Day and National Peppermint Patty Day - February 11 (Wednesday) National Cheese Doodle Day and "Hug Day" (No "National, just "Hug Day") - Thursday, February 12. Which one sounds best to you? Weigh in below. First, a few updates about my...

Andrea Toole ADHD COACH & EDUCATOR Hi Reader, Are you keeping warm? Illness-free? I know a lot of you are in the same part of the world I am, where the flu is rampant and the weather has gotten colder than feels possible. On top of that, Blue Monday was earlier this week. Here’s what The Centre for Addiction and Mental Health (CAMH) says about Blue Monday: “There is no scientific basis for why the third Monday in January has been deemed Blue Monday. It actually came about as a marketing...

Camera, microphone, and laptop set up for recording

Andrea Toole ADHD COACH & EDUCATOR Hi Reader, Happy New Year!I hope your 2026 is off to a good start. Every January, I think a lot about the pressure we put on January 1 to mean something. New goals. New routines.New, new, new. A clean slate. For many people, especially those with ADHD, that pressure makes it harder to begin, not easier. I view this period as a transition. A moment to rest, reflect, and ease into what comes next, instead of forcing a fresh start on a specific date. If you’re...